What Is PES?

Product engineering services (PES) denote the process of product design and development with the help of specific software, hardware, and novel IT solutions. PES empower businesses to raise their profits, establish themselves on the market, and optimize workflow.

Custom enterprise development

Customized enterprise solutions make users turn back again and again. By choosing Forbytes’ software product engineering services, you can:

  • Personalize your business
  • Secure data
  • Stand out from competitors

Web solution development

Web software solutions provide you with the chance for scaling up and finding new clients across the globe. Web products can:

  • Automate mundane work
  • Enable 24/7 product accessibility
  • Ensure expandability

Mobile software development

Mobile products allow clients to access your services anytime and anywhere. With mobile software development, you will:

  • Boost customer relationship
  • Drive sales
  • Upgrade your brand image

Cloud-based solutions

With cloud-based software, you will make use of the computing power of the world-known cloud vendors such as Azure, AWS, or Google. It will allow you to:

  • Increase mobility
  • Enhance speed
  • Get reliable support

AI & ML development

AI and ML help people make quicker strategic decisions and run a business easier. By choosing AI/ML development services, you will:

  • Get meaningful analytics
  • Make informed decisions
  • Eliminate human error

Data science product development

With data science, we build performant products that process custom data and manage self-serve analytics. Forbytes can help you to:

  • Extract value from data
  • Solve complex business problems
  • Predict customer behavior

Product Engineering Services Life Cycle

Software product engineering is a complex process that requires technical, managerial, and communicative skills. PES life cycle consists of 6 phases:


Idea conceptualization

We conceptualize and validate your idea for a product. If it is worth pursuing, we document the product specifications and requirements. If not, we work on idea improvement and adjustment to ensure product success.


Product design

Once we validate the idea for your solution, the product development team moves to product design. At this stage, we create a plan for the technical and functional architecture of your solution and work on the user interface.


Development process

The development stage forms the core of project engineering services. At this step, our team builds a product using a specific methodology. In our work, we stick to the Agile product development cycle.


Testing and quality assurance

Your solution will go through multiple quality checks to ensure that it is bug-free, convenient, and performant. In case any faults are detected, we eliminate them and launch the user acceptance testing phase again.


Product release

After our team makes sure that a product is flawless, we release it into the market. We analyze how the piece of software works in real life, how users interact with the solution, and what should be done to make it better.


Support and maintenance

After your product goes live, our cooperation continues. Forbytes offers support and maintenance to our clients. We update your product, introduce new features per your request, and improve its overall performance.

Why Product Engineering?

Stay safe

Covid-19 has shown us how important it is for companies to be present online. With a software solution, your business will stay safe regardless of the circumstances.

Navigate complexity

Modern consumers want to get a variety of offers in one place. Product engineering allows you to provide complex services to your customers.

Highlight brand identity

Customized software development enables you to create a unique product that will differentiate your brand and attract user attention.

Reach wider audience

By choosing software engineering services, you get the chance to reach more clients. They will interact with your product regardless of time and location.

Scale up easily

If you plan to scale your business, high-performing software products will speed up the process and enable you to conquer new markets.

Reduce repetitive tasks

A software product can do analytics, computation, order management for you. Meantime, you can devote your attention to making core business decisions.

Here’s How We Add Value

Continuous improvement

We keep improving your product after it goes live. The Forbytes team has an eye for market changes. With our help, you will keep pace with trends and promptly integrate them into your software solution.


When we set a goal, nothing can distract us from its completion. Forbytes shows high dedication to the solutions we build. We see our clients’ products as a part of our success and maximize the effort to make them flawless.

Lean approach

Our professionals will optimize the added value in your project with the help of Lean methodology. We will get rid of all inefficiencies and ensure on-demand production, which will be relevant for you and your audience.

Business savvy

Forbytes employees are known for their considerable business savvy. We know the formula for building competitive software solutions. As soon as you get in touch with us, we will start working on your performant and attractive product.


For our product engineers, the process is as important as the final results. Throughout the product engineering life cycle, our team will assist you in optimization and making your solution more efficient.


The Forbytes team is a community of dedicated and experienced software developers. They see their mission in empowering businesses to grow with digital. The success of our clients and partners reflects our expertise and commitment.


What's the difference between software product engineering and traditional software engineering?

Today, companies are gradually moving away from the term “software development” since it is narrower than “product engineering.” Traditional software engineering presumes the creation of enterprise software. As a rule, such software is used in-house by employees.

Meantime, software product engineering is the development of commercial products aimed at a particular audience. The goal of software product engineering services is to help a company raise profit from the product, reach its business goals, and earn recognition on the market. Product engineering services are more complex and allow you not only to create a software product but also get commercial value from this product.

What's the practical difference between a software developer and a product engineer?

Technically, these terms mean the same. Both a product engineer and a software developer build software solutions. But practically, there is a distinction. A software developer aims to create a software product according to the client’s request. At the same time, a product engineer cares not only about the product but also about the impact it will produce.

In product engineering, a great emphasis is put on user experience. User experience defines how well users will interact with a solution. This, in turn, determines the profitability of the project. Therefore, the main difference between these two lies in the approach to building solutions. In product engineering, professionals apply a more sophisticated method.

How to find a reliable product engineering services company?

Make the list of candidates that you saw on Google or were told about. Explore their testimonials and check case studies. The latter may tell you a lot about a company’s reputation and image on the market.

If big, recognized businesses cooperate with the product engineering company, it points to their reliability and trustworthiness. However, if a company has little to show in the portfolio, it may be a sign of lacking experience. In this case, exclude the candidate from your list.

The next step is to get in touch with a partner. Pay attention to the following factors:

  • promptness of response;
  • clarity of communication;
  • friendliness;
  • transparency.

These are the factors that fully demonstrate the professional level of your candidate. Analyzing them will help you choose the best partner from your list of product engineering services companies.